Who is PIMENTON del PARAISO.co.uk?

At PIMENTON del PARAISO, paprika is not just an ingredient — it is the heart of our story.

Our name, PIMENTON del PARAISO, means “Paprika of Paradise” and it is from the Spanish mountains that our craft begins.

In this land, kissed by sun and cooled by mountain air, paprika thrives. The fertile soil, pure waters, and steady climate create the perfect balance nature intended. It is here, in one of the world’s most celebrated growing regions, that paprika plants draw their strength — producing pods bursting with colour, vitality, and flavour, surely paprika paradise.

From this natural bounty, our paprika is carefully harvested and gently smoked using time-honoured Spanish methods. The process is slow, deliberate, and respectful of the land — transforming each pepper into a spice of rare depth.

Open a tin of PIMENTON del PARAISO Paprika and the mountains come alive: the deep red colour, the sweetness from 160 Asta or the rich aroma of wood smoke, the flavour that dances between sweet and savoury. This is nature’s gift, perfected by tradition, ready to awaken your senses.

PIMENTON del PARAISO isn’t just paprika. It is the taste of Spain’s mountains, brought to your kitchen, so every dish you create sings with warmth, passion, and unforgettable flavour.